The actual stack behind the workflows — what each tool is for, and the systems I'm learning to build with them.

the stack

built with
ai.

The tools I actually ship with — and what each one is for. No vendor speak, no tool collecting.

🤖

AI.

01 / 05
Claude
Default reasoning + extraction model for workflows.
Lovable
Internal tools, dashboards, and founder-facing apps.
OpenAI
Fallback model + embeddings for search and triage.

Automation.

02 / 05
n8n
Self-hostable backbone for multi-step ops workflows.
Make
Fast visual automation for CRM + ops glue.
Zapier
Quick wins when speed beats flexibility.
Power Automate
Enterprise stacks running on Microsoft 365.
📒

CRM & Ops.

03 / 05
Pipedrive
Lean CRM for founder-led sales motions.
Notion
Living playbooks, hiring trackers, SOP libraries.
Airtable
Structured ops databases with views per team.
Google Sheets
The universal API between ops and AI.
Lemlist
Outbound sequencing for the GTM lead engine.
📊

Data.

04 / 05
SQL
Source-of-truth queries against product + ops data.
Python
Glue, modelling, and one-off ops automations.
Power BI
Exec dashboards used at AB InBev and ZS.
Tableau
Storytelling dashboards for partners and donors.
SAP ERP
Hands-on experience with enterprise supply chain data.
🎨

Design & Collab.

05 / 05
Figma
Wireframes and lightweight design systems.
Miro
Workflow mapping with founders + ops teams.
Canva
Fast deck and asset production.
GitHub
Versioning for code + Lovable projects.
the workflows

Seven systems I'm learning to build,
prototype, and adapt for startups.

01GTM Lead Engine

GTM Lead Engine.

Founders waste hours building lists by hand. This engine sources, enriches, qualifies, and sequences leads end-to-end.

ICP TriggerEnrichClaude QualifySequencePipedrive
ApolloLemlistClauden8nPipedrive
Replaces ~6 hrs/week of manual prospecting + copy iteration.
02CRM Auto-Routing Workflow

CRM Auto-Routing Workflow.

Inbound leads sit in a shared inbox for hours. This workflow classifies intent and routes to the right owner in seconds.

Inbound FormClaude IntentOwner RoutingSlack PingCRM Log
TypeformClaudePipedriveSlackMake
Replaces manual triage; lifts first-touch SLA from hours to minutes.
03Customer Feedback Triage

Customer Feedback Triage.

Product feedback is scattered across email, Intercom, and calls. This pipeline themes it, tags severity, and ships a weekly digest.

Source InboxClaude Theme + SentimentAirtableWeekly Digest
IntercomGmailClaudeAirtableNotion
Replaces 4–5 hrs/week of manual tagging + summarising.
04Hiring Pipeline Tracker

Hiring Pipeline Tracker.

Early-stage hiring leaks candidates. A lightweight ATS scores, schedules, and tracks stage movement automatically.

ApplicationClaude ScoreCalendar BookStage UpdateHiring Dashboard
NotionMakeClaudeCalendlySlack
Replaces a manual spreadsheet ATS and back-and-forth scheduling.
05Founder Weekly Dashboard

Founder Weekly Dashboard.

Founders don't have one place to see the truth. A Monday-morning brief pulls revenue, pipeline, hiring, and ops into one view.

SourcesSQL + PythonMetrics LayerPower BI / Brief
StripeHubSpotGoogle SheetsSQLPythonPower BI
Replaces ad-hoc Sunday-night spreadsheet wrangling.
06Invoice Automation

Invoice Automation.

AP inboxes are a mess. OCR plus an LLM extracts vendor, amount, and GL code, then files and sends for approval.

Inbox WatchOCRClaude ExtractAirtable LedgerApproval
GmailOCRClaudeAirtablePower Automate
Replaces 50% of finance admin (built a variant of this at 180DC).
07Internal Process Playbook Builder

Internal Process Playbook Builder.

Tribal knowledge dies when someone leaves. Loom recordings become structured, versioned SOPs in a searchable library.

Loom CaptureTranscriptClaude StructureNotion SOP Library
LoomClaudeNotionn8n
Replaces tribal knowledge with a living SOP library.